March 14, 2008Comments are closed.attitude, shelter procedure
Often when people protest the cost of buying a rescue pet they get a diatribe “you’re getting a bargain!” We proceed to tell them how much desexing and vaccinations cost and all about our extensive bill at the local vet and how our organisation rarely covers costs and how time is running out for them […]
Continue readingMarch 11, 2008Comments are closed.attitude
When was the last time you gave a ‘revolutionary’ new idea in your group genuine consideration? When was the last time you took a new idea and implemented it? It’s easy to identify your last pet collection, your last food delivery, your last donation drive; your last adoption. But when was the last time your […]
Continue readingMarch 10, 2008Comments are closed.attitude
I’ve just watched a delivery man push a photocopier up two flights of stairs. This guy has walked in, seen stairs and instead of speaking to someone, he’s said to himself “I can’t believe these people – don’t they know how hard my job is?â€â€¦huff… puff… grumble…. The bad news for him is that – […]
Continue readingMarch 8, 2008Comments are closed.attitude, shelter procedure
When I was working at PetRescue our whole aim was to bring in as many potential adopters as we could, then match them with as many available pets as possible. ‘Throwing the net wide’ is a hugely beneficial strategy on the inter-web, with most successful sites being based on this premise (think Ebay or Seek). […]
Continue readingMarch 7, 2008Comments are closed.attitude, shelter procedure
I’ve met a lot of people in rescue who think their job is to run a pet zoo. They must do, because they spend all of their day working inside their organisation or sitting by the phone waiting for it to ring. Sure, some rescues are so well known that their phone does ring off the […]
Continue readingMarch 5, 2008Comments are closed.attitude, marketing
When people go looking for a pet, they’re making an emotional decision.  They’re looking for companionship, empathy, friendship, and love. They want to feel good about saving a life.  Rescue says “we can’t have people making emotional decisions – emotional decisions are bad decisions”. But if emotions didn’t drive pet acquisition, then we’d be happy […]
Continue readingMarch 5, 2008Comments are closed.attitude, marketing
A thread from a ‘rescuers’ forum today: Stupid phone calls – I know we all get them, but… Now if I was a person looking for a pet, would a bunch of rescuers contributing to a thread like this make me more or less inclined to contact rescue? If I knew nothing about the issues and just wanted […]
Continue readingMarch 4, 2008Comments are closed.attitude, No Kill, shelter procedure
Congratulations to the Bendigo Animal Shelter for their recent news that the appeal against their Planning Permit has been dismissed, meaning they now have the go ahead to start building their new facilities. There’s many, many things they are doing that are inspiring huge amounts of support and their success to date is overwhelming. Here’s […]
Continue readingMarch 3, 2008Comments are closed.attitude
Puppies are produced en-mass and sold in every pet store. Kittens are available free from the newspaper. We don’t have to like it, but we do have to accept it. And we have to realise that people outside the rescue industry don’t care about the ‘ethics’ of it all. They just want to get a […]
Continue readingFebruary 25, 2008Comments are closed.attitude
It’s a fact. Angry and negative people are bad for your brain. For my birthday my partner bought me a brilliant DVD documentary on how the human brain works. One of the best bits was on visualisation and how it can help athletes learn new skills; watching someone else do what they want to learn or imagining […]
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