August 24, 2009Comments are closed.marketing, No Kill
What does a No Kill shelter do when it has twelve long-termers that just can’t seem to find the right match?
Call on its community to help of course!
Shrek’s been waiting half his life for a loving owner
HE’S arguably as good-looking as his movie namesake, which may be why Shrek the boxer-cross has been waiting more than half his life to be adopted.
And fashion designer Melanie Greensmith doesn’t mind whether it’s a princess or family of four who fall for the pugly five-year-old.
Ms Greensmith is patron of the Shenton Park Dogs’ Refuge Home, and says for the princely sum of $300, Shrek could soon wake up in a family home — at the same time saving the lives of many more homeless hounds.
Due to the refuge’s no-kill policy, Shrek’s accommodation is assured. But the boofer with a funny nose has racked up 2 years at the kennels and, along with another 13 canine ‘long-termers”, has tied up a valuable percentage of the 100 kennels.
“We turn over about 500 dogs a year,” Ms Greensmith said. “These long-termers slow up the works, stopping the processing of other dogs. And those other dogs may end up on death row at other pound facilities in Perth.”
Not only does a feel good story from the local paper give some invaluable exposure, the resulting photographs would get anyone adopted!
I just love this positive approach that Shenton Park have taken, with nary a mention of ‘irresponsible owners’. Bravo!